Strong yen gives much-needed boost to British manufacturing as Japan suffers
Oct 21st, 2011 | By | Category: AnalysisLike many of its corporate counterparts, Nissan is a global company that happens to be based in Japan. It produced 3.75m cars last year and nearly 2.7m of them were built outside Japan Japan loves a catchphrase but this year’s most popular boardroom quip is not uttered for comic effect. It is chō endaka , or “super-strong yen”
